Our strengthsThrifty is a global franchise system that is dedicated to serving the needs of its franchise owners. Thrifty is the largest franchise car rental company. Over 90 percent of our locations worldwide are franchise-owned, unlike any other car rental company in the world. We have developed a wide range of support services designed to help our "Team Owners" (our franchisees) achieve their goals in the day-to-day management of their Thrifty business.
Thrifty is one of the largest car rental systems in the world. Founded in 1962, we have expanded to over 1,200 rental locations in most major countries. System-wide revenue and reservations have grown substantially over the years.
Our Team Owners enjoy a sound mix of business balanced between the airport market (related to airport arrivals) and the local market (involving rentals within the customer's home city). Also, Thrifty receives a large portion of its airport business from travel agents through its central reservation system, which is also accessible to agents and consumers at Thrifty's web site. Support services are provided by Thrifty for each of these segments.
Thrifty is a special kind of company. When you join the Thrifty organization, whether as a Team Owner or an employee, you join a family. At Thrifty, we believe that our path to success is tied to a winning spirit that can only come from acting in the best interests of both groups. We consider our people to be our most important asset. That's why Thrifty calls its franchisees "Team Owners." That's also why our president and chief executive officer is known as "Captain." Our success as a company depends on our success as a team.
Thrifty also has a special spirit when serving our retail rental customers. We have an unyielding belief in superior customer service on a day-to-day basis, the manifestation of which has been our new "True Blue Pride" customer service initiative, an across the board reaffirmation of our commitment to offering the best customer service in the industry.
